Fruity in the desert

How Rauch supports its partners to make the best juice

When, in December 2018, in the middle of the desert, the first batch of Rauch fruit juices came off the production line at the new drinks factory of our Rauch partner Binghatti Beverages, the families of many a Rauch technician were also delighted: Daddy is finally back home at weekends. One production expert from Vorarlberg flew to the factory in Abu Dhabi over 15 times in the last few months. But that's the way it is when you take your partnerships as seriously as Rauch does.

No matter where in the world, experienced specialists accompany every project from tender to commissioning. Because as soon as a Rauch business card is on the table, almost all plant and mechanical engineers in the industry know that a professional has their eye on things. And that motivates people to perform at their best.

However, Abu Dhabi will continue to feature on the busy itinerary of the production team in the future, because Rauch remains at its partners' side even once the plant is operating. A contact person is available for every question, no matter how small - around the clock. An engineer regularly visits the plant, checking equipment, quality reports and hygiene standards and supporting the teams on site. This way partners and consumers can be sure: wherever you are in the world, if it says Rauch on it, there will always be Rauch quality in it.

Binghatti Beverages has been producing Rauch juices for the Gulf region since 2018 at its 90,000 m² site in the United Arab Emirates. Production experts from Rauch supported the partner company in the construction of the plant, from first bid to commissioning of the bottling systems.