The major part of the fresh-pressed juice is pasteurized in order to conserve its quality on the way to your breakfast table. This treatment is often made in combination with the so-called steaming, whereby the water content of the juice is reduced by a sixth to reduce the storage and transport costs. That means that water is extracted from the freshly pressed juiced, which will be added again during the processing. Freshly-pressed orange juice such as Rauch Fresh is immediately deep-frozen, then in Rankweil the juice is carefully defrosted and filled and reaches the supermarket shelves completely fresh via the cold chain.